How frequently should I send to people?
We recommend sending to people in real time or as frequently as possible. In most cases, folks will send either transactional surveys (i.e. following a key event) or relationship surveys (i.e. on a recurring basis, regardless of recent events).
However, you should allow for a healthy amount of time between sending to any given person. For instance, you might regularly send to all new purchasers a week after their order has arrived, but not send to any of those people again for a few months.
Curious about how to make your surveys more successful?
Learn more about best timing your send in our surveying fundamentals guide.